Articles

FTC Rule May Create a New Landscape for Employers – if it Passes. Non-Compete versus Non-Solicitation

The Federal Trade Commission (FTC) has proposed a rule that would ban all non-competes. The Rule, known as the ‘hold on to your seats for this one,’ ok, actually it’s the ‘Non-compete Clause Rule’ ...
By Poul Lemaster
In Articles
Sunday, November 10, 2024

PERSONALIZING FUNERAL PRODUCTS BEYOND CASKETS

When it comes to personalizing funeral products to reflect the life of a loved one, there seems to be an endless supply of options – from themed casket corners to embroidered casket cap panels. At ...
By Doric Marketing Team
In Articles
Sunday, November 10, 2024

FTC Regulation Banning Fake Reviews Takes Effect

On Oct. 21, as many funeral directors were attending the NFDA Annual Convention and Expo in New Orleans, a critical piece of government regulation went into effect. This change affects businesses a...
By Rick Gershman
In Articles
Sunday, November 10, 2024

THE POWER OF HOLIDAYS FOR FUNERAL HOME OUTREACH

One of the best and most efficient ways to grow your funeral home is by developing connections with members of your community. Outreach, if performed attentively and with purpose, builds trust with...
By Guy V. Winstead
In Articles
Wednesday, October 2, 2024

3 Reasons to Focus on Community Outreach

Picture this: It’s a beautiful autumn day, and your funeral home is hosting a charity cookout at a local park. Families have gathered for food, music, games, and neighborly fun. As more and more f...
By Jeff Stewart
In Articles
Wednesday, October 2, 2024

Cultivating Community Connections How Funeral Professionals Can Lead Through Service and Outreach

As a funeral professional, you are more than a caretaker in times of loss; you are a pillar of comfort, guidance, and support for families navigating the journey of grief. You have the unique oppor...
By Terri Bordenkircher
In Articles
Wednesday, October 2, 2024

THE ROLE OF FUNERAL DIRECTORS IN HONORING VETERANS: Presenting a Lasting Memorial

Bereavement, which literally means “to be deprived by death,” and grieving, the outward expression of this loss, are deeply personal and often overwhelming experiences¹. When planning a funeral for...
By Gwen Miller
In Articles
Tuesday, September 3, 2024
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Previous Posts

MONUMENTS AND MARKERS: Educating Funeral Directors for Enhanced Family Support

Incorporating headstone sales into a funeral home’s services presents significant advantages. Firstly, it can boost revenue without incurring substantial added overhead, making it a cost-effective ...

Become Your Community’s Preferred Choice for Cremation Memorialization

The national cremation rate has reached an unprecedented level, with many individuals gaining a deeper understanding of the importance of memorialization. Whether making their own end-of-life arran...

EXPECT MORE From Your Case Management Software

When you run a funeral home, maximizing your time is maximizing your earning potential. The less time you spend entering information into your many systems, the more time you can spend taking care ...

MODERN CEMETERY MANAGEMENT: Streamlining Operations with Technology

In the 21st century, technology has permeated nearly every aspect of our lives, from how we communicate to how we manage businesses. The cemetery industry, often perceived as traditional and resist...

8 TIPS For Implementing New Technology in Funeral Homes

Seamless technology integration in funeral homes is increasingly vital as the industry evolves to meet modern expectations and operational efficiencies. According to recent research, 70% of employe...

The Most Underserved Market: POST-NEED FAMILY

According to a 2022 CANA survey, in the United States, an estimated 21.9 million families hold cremated remains in their homes. With the ever-increasing cremation rate, with some reports projecting...

Solving Cremation’s Challenges

Cremation poses several challenges when it comes to conveying and delivering value. With burial, there are multiple tangible products that a price tag can easily be attached to. Think embalming, cl...