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Articles
Q & A with Jake Johnson
Q: There seems to be a division between the publicly traded companies and regional and local acquirers. Can you expound on the strategy and target markets for the public traded companies vs. m...
In
Articles
Tuesday, May 7, 2024
HOW TO STOP CUSTOMERS FROM FIXATING ON PRICE
Increasingly am hearing that people are choosing cremation not because people in their markets want cremation but BECAUSE THEY CAN’T AFFORD BURIAL. YIKES!
In the May 2010 issue of The...
In
Articles
Tuesday, May 7, 2024
You Want 10 REASONS FOR ADDING PET LOSS SERVICES to Your Business? HERE THEY ARE!
In recent years, there has been a growing recognition of the profound bond between humans and their pets. As a result, the demand for pet-related services, including pet loss services, has surged. ...
In
Articles
Monday, April 1, 2024
In a Battle Between Preneed Trust and Insurance: WHICH FUNDING METHOD COMES OUT AHEAD?
When exploring a funding method for your funeral home’s preneed program, you have two choices: trust or insurance. There are pros and cons to both that we will explore here.
The preneed trust-insu...
In
Articles
Monday, April 1, 2024
THE MORAL DILEMMA WITH PRENEED
If you choose the woman in distress, you’re a hero; if you leave her behind, you could be seen as a first-class heel. Or do you choose your old friend? You owe him a major favor, and you have a per...
In
Articles
Monday, April 1, 2024
The Healing Power OF ESTATE CLOSURE
Many funeral directors wonder if it’s their responsibility to help their families with estate matters. It isn’t something that has regularly been done in the past. Usually, efforts in this area are...
In
Articles
Friday, March 1, 2024
“WHAT’S NEXT?” 5 WAYS TO BE AMAZINGLY HELPFUL AFTER A FUNERAL
Even if you don’t hear it out loud, “What’s next?” is the question almost every family asks after a funeral. They’ve spent so much time focused on honoring the life of their loved one, but they’re ...
In
Articles
Friday, March 1, 2024
Previous Posts
Q & A with Jake Johnson
Q: There seems to be a division between the publicly traded companies and regional and local acquirers. Can you expound on the strategy and target markets for the public traded companies vs. m...
HOW TO STOP CUSTOMERS FROM FIXATING ON PRICE
Increasingly am hearing that people are choosing cremation not because people in their markets want cremation but BECAUSE THEY CAN’T AFFORD BURIAL. YIKES!
In the May 2010 issue of The...
THE MORAL DILEMMA WITH PRENEED
If you choose the woman in distress, you’re a hero; if you leave her behind, you could be seen as a first-class heel. Or do you choose your old friend? You owe him a major favor, and you have a per...
You Want 10 REASONS FOR ADDING PET LOSS SERVICES to Your Business? HERE THEY ARE!
In recent years, there has been a growing recognition of the profound bond between humans and their pets. As a result, the demand for pet-related services, including pet loss services, has surged. ...
In a Battle Between Preneed Trust and Insurance: WHICH FUNDING METHOD COMES OUT AHEAD?
When exploring a funding method for your funeral home’s preneed program, you have two choices: trust or insurance. There are pros and cons to both that we will explore here.
The preneed trust-insu...
The Healing Power OF ESTATE CLOSURE
Many funeral directors wonder if it’s their responsibility to help their families with estate matters. It isn’t something that has regularly been done in the past. Usually, efforts in this area are...
“WHAT’S NEXT?” 5 WAYS TO BE AMAZINGLY HELPFUL AFTER A FUNERAL
Even if you don’t hear it out loud, “What’s next?” is the question almost every family asks after a funeral. They’ve spent so much time focused on honoring the life of their loved one, but they’re ...