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How to Develop Habits that Support Proactive Preneed

In Atomic Habits, James Clear shares the story of Trent Dyrsmid, a rookie stockbroker who used a simple habit to bring in more than $5 million in his first year at the firm – and that was in 1993 d...
By Danielle Burmeister, Homesteaders VP-Marketing Communications
In Articles
Thursday, May 4, 2023

Royal Treatment - The Hearse of Winsor

When the seven-decade reign of Queen Elizabeth II ended at Balmoral Castle on September 8th, 2022 - how fitting since her mother’s ancestry made Her Majesty the most-Scottish British monarch since ...
By Gregg D. Merksamer
In Articles
Wednesday, April 12, 2023

Glass-Front Niches: Helping Families Tell the Full Story of Their Loved One’s Life

Coming out of the Covid 19 pandemic, cremation rates everywhere are at an all-time high increasing the demand for cremation memorialization as many consumers have a clearer view of the value of per...
By Matthews Memorialization
In Articles
Wednesday, April 12, 2023

Why Do People Make Tributes to Other People?

Tributes are a special way to honor the life of someone living or deceased. They help those who hear the tribute to recognize the unique contributions the person made to the world around them. Thes...
By John Yopp
In Articles
Wednesday, April 12, 2023

10 Fascinating Chapters in Funeral History You Didn’t Learn in Mortuary School

There is a treasure trove of truly captivating and sur prising stories buried within the footnotes of death care’s past. Over the years, I have had an opportunity to learn quite a lot of fascinatin...
By Jessica Farren
In Articles
Tuesday, March 28, 2023

A Hiring Strategy That Might Work for You

In every part of the country, small and medium-sized business owners are wondering how they are going to find enough people to survive and thrive. Have you thought about how you will continue to of...
By Bob Heidlage, Global Recruiters of Batesville
In Articles
Tuesday, March 28, 2023

The Evolution of Obituaries and What That Means for Your Website

Today, Families Expect More from an Obituary How many of us can picture our parents or grandparents flipping to the obituaries section of the newspaper looking for names they recognized?  Ge...
By Carol Heffernan
In Articles
Tuesday, March 28, 2023
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Previous Posts

Guiding Families Through Monument Selection

A Funeral Director’s Approach to Lasting Legacy THE LASTING ROLE OF MONUMENTS IN MEMORIALIZATION Cemetery monuments serve a profound purpose beyond marking a final resting place. They offer famili...

Community Events Strengthen Communities

In many towns, the funeral home is one of the most recognizable landmarks — yet for many people, it’s also a place they hope not to visit anytime soon. Hosting community events changes that. By ope...

DON’T FEAR AI— TRAIN IT.

Artificial intelligence can sound like science fiction: robots replacing humans, machines making decisions we don’t understand. But the truth is, AI isn’t here to replace the human touch that defin...

UNDERSTANDING GREEN BURIAL

As consumer preferences shift toward sustainability, the funeral industry faces an evolving demand: green burial. No longer an afterthought, green burial is gaining traction among families who seek...

4 areas of business your software should cover

When shopping for a new car, you have choices to weigh before you find the right one  to purchase. Here are a few: • New or used? • Car, truck, or SUV? • Color? Finish? Miles per gallon? G...

Ashes in the Living Room? A Surprising Revelation in Death Care

WHOSE ASHES ARE WE TALKING ABOUT? Parents top the list, accounting for 39% of ashes held in homes, followed by extended family, friends, or others at 30%. Grandparents make up 20%, siblings or chi...

Growing Preneed Sales in a Market Shifting Toward Cremation

GROWING PRENEED SALES IN A MARKET SHIFTING TOWARD CREMATION by Jack Hirsch Although today’s consumers have more choices than ever when it comes to end-of-life planning, cremation is increasin...