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Articles
Caskets and COVID-19
As we slowly move towards the “new normal” for funeral service, what does the future hold for the funeral profession – and more specifically – caskets? While I can’t predict the future, some ...
In
Articles
Tuesday, September 22, 2020
Every Funeral is an Opportunity to Tell a Life Story
A personal note – Five months ago, the word
“coronavirus” wasn’t in our vocabulary, and none of
us could imagine a pandemic that would threaten the
health of our communities, our businesses and ...
In
Articles
Monday, September 21, 2020
Keys to Service: The Vital and Active Role of the Funeral Professional
In bygone days in our profession there was a method
of “arranging” a funeral which was called “the indirect
method” of counseling. At the core of this funeral
arranging approach was that the fun...
In
Articles
Monday, December 3, 2018
The Funeral Directors Association of Kentucky held their 136th Annual State Convention & Mid-West Regional Funeral Trade Show
The Funeral Directors Association of Kentucky held their 136th Annual State Convention & Mid-West Regional Funeral Trade Show on June 5-7, 2018 at the Kentucky Exposition Center and the Crowne ...
In
Articles
Monday, December 3, 2018
National Museum of Funeral History 24th Annual Charity Golf Classic Raises $600,000
INDUSTRY NEWS
The National Museum of Funeral History recently held their “24th Annual Charity Golf Classic” at the Kingswood Country Club as 94 sponsors, 375 players and 40 volunteers all co...
In
Articles
Tuesday, October 9, 2018
What are the most common mistakes you see funeral directors making when conducting air transfers, and how should they be doing it?
Eagle’s Wings Air has been managing the air transportation of human remains for the last 10 years, working with funeral home professionals across the country for domestic and international ship out...
In
Articles
Tuesday, October 9, 2018
The Owego Cruciform Casket Company
The waters of the mighty Susquehanna run cold and dark in March of the year. It’s not a place where you’d want to linger. And yet, a number of hardy men in small boats were navigating the dangerous...
In
Articles
Tuesday, October 9, 2018
Previous Posts
THE NUMBERS ARE IN: DIGITAL MERCHANDISING WORKS!
Of course, many of you reading this have known it for years. But for funeral directors who have been skeptical of utilizing technology displays to showcase caskets, we can share the results with yo...
Why Specialized Transportation Providers Are Essential for Shipping Human Remains
Shipping human remains is one of the most emotionally and logistically complex services in the funeral industry. While families and funeral homes technically have the option to arrange transportati...
A PRACTICAL GUIDE TO SALE-LEASEBACKS FOR FUNERAL HOME OWNERS
A sale-leaseback enables a company to sell its real
estate to raise capital and subsequently lease the
property back from the purchaser. In this way, a company
can get both the cash and use of the ...
Business Decisions for Your Funeral Home
Independent firms are increasingly approached
by consolidators (big and small), what are the
top 3 considerations when contemplating the
sale of a generational, family owned firm?
A. Don’t go at it...
How to MITIGATE RISKS When Choosing A FUNERAL HOME BUYER
2025 is shaping up to be an active year for funeral home
transactions. The NewBridge Group has been advising family
owned, private funeral home owners on their succession
plans for over twenty five...
Goal Setting and Digital Marketing
When I wrote my book, “The Consumer’s Journey to Purchasing Funeral Services,” I have to admit I had to research a simple question: “What is the difference between ‘marketing’ and ‘advertising’? I ...
Bridging the Gap
There is nothing quite like human connection. When we meet and speak with someone face to face, we develop meaningful bonds. In the funeral profession, these moments are crucial for demonstrating a...