All Blogs

Casket Merchandising Four Common Issues in the Funeral Showroom

Throughout my career in the funeral industry, I have been fortunate to visit hundreds of funeral homes across the Southeast. Whether I’m in Virginia or southern Mississippi, I have enjoyed getting ...
By Bucky Stevens, Thacker Casket Company
Sunday, July 16, 2023

It’s a small world International Repatriation of a Deceased

In today’s global society, more people travel internationally for business and pleasure and generally return home safely with pictures and stories to share with their families. In addition, many mo...
By Kahlen Knapik, National Mortuary Shipping
Sunday, July 16, 2023

Thinking About Selling This Upcoming Year? Here are 5 Things You Need To Know

Selling a funeral business is one of the most exciting times for an owner; however, it is a complex process that requires a great deal of thought and planning. To ensure the success of the sale, t...
By Johnson Consulting Group
Sunday, June 11, 2023

Benefits of Partnering with a Larger Firm

Do you remember the Smucker’s-sponsored happy birthday wishes to Americans turning 100 years old? While still a milestone for any community member, the frequency with which we see congratulatory Fa...
By Todd Reich, Director of Client Relations NewBridge Group
Sunday, June 11, 2023

8 Remarkable Graves with Incredible Back Stories

Have you ever wandered through a cemetery, spotted a beautiful headstone and pondered about the life that may have inspired it? If you have, you are not alone.Cemeteries inspire a natural curiosity...
By Jessica Farren
Thursday, May 4, 2023

Inspiration Funds: A Strategy to Increase Preneed Sales

Two things are practically a given in our industry these days: More families are choosing non-traditional services to celebrate the lives of loved ones and they want peace of mind by having arrange...
By Bill Williams
Thursday, May 4, 2023

How to Develop Habits that Support Proactive Preneed

In Atomic Habits, James Clear shares the story of Trent Dyrsmid, a rookie stockbroker who used a simple habit to bring in more than $5 million in his first year at the firm – and that was in 1993 d...
By Danielle Burmeister, Homesteaders VP-Marketing Communications
Thursday, May 4, 2023

Previous Posts

Goal Setting and Digital Marketing

When I wrote my book, “The Consumer’s Journey to Purchasing Funeral Services,” I have to admit I had to research a simple question: “What is the difference between ‘marketing’ and ‘advertising’? I ...

Bridging the Gap

There is nothing quite like human connection. When we meet and speak with someone face to face, we develop meaningful bonds. In the funeral profession, these moments are crucial for demonstrating a...

The Weight of Grief

HOW AFTERCARE PROGRAMS CAN HELP The loss of a loved one is one of the most profound and challenging experiences a person can endure. Grief, with its overwhelming intensity, can leave individuals f...

3 Ways to Increase Preneed Leads Online

If you’re like most funeral professionals, you want to find ways to increase your funeral home’s revenue. However, you don’t have many options to do so. Let’s take a look at a few: 1. You can rai...

How to Help Consumers Make Informed Preneed Trust Choices

Preneed trusts are invaluable for ensuring long-term growth and stability for funeral homes while providing peace of mind for families. Despite their importance, preneed trusts remain widely misund...

How to Build a Strong, Loyal Team in Your Funeral Home

Throughout my career, I have been fortunate to work in many funeral homes across the country. While the differences between these businesses are significant, in many ways, all funeral homes share t...

How to Recruit and Retain Top Talent for Your Funeral Business

In the funeral business, your team is arguably the most important element of your services. While everybody appreciates updated facilities and fair pricing, the people you employ offer families emo...