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How to See Your Funeral Home the Way Your Customers See It

If we’ve said it once, we’ve said it a million times: there is no reality in business, only perception – the customers’ perception of your funeral home is the only one that really counts. You ca...
By Rich Kizer & Georganne Bender
In Articles
Thursday, October 15, 2020

Caskets and COVID-19

As we slowly move towards the “new normal” for funeral service, what does the future hold for the funeral profession – and more specifically – caskets?  While I can’t predict the future, some ...
By Scott Weisenbach, National Sales Director for Sich Casket Company
In Articles
Tuesday, September 22, 2020

Why Using Domestically Sourced Casket Products Makes Sense

With the rise of the internet, access to materials from all over the world and far less expensive labor rates, utilizing overseas markets may seem like an appealing option as it is often assumed th...
By Kathy Shirley, Thacker Casket Company
In Articles
Tuesday, September 22, 2020

Every Funeral is an Opportunity to Tell a Life Story

A personal note – Five months ago, the word “coronavirus” wasn’t in our vocabulary, and none of us could imagine a pandemic that would threaten the health of our communities, our businesses and ...
By Jenn Parvin, Vice President, Marketing & Technology, Batesville
In Articles
Monday, September 21, 2020

Keys to Service: The Vital and Active Role of the Funeral Professional

In bygone days in our profession there was a method of “arranging” a funeral which was called “the indirect method” of counseling. At the core of this funeral arranging approach was that the fun...
By Todd Van Beck, Director of Continuing Media Education, John A Gupton College, Nashville, TN
In Articles
Monday, December 3, 2018

The Funeral Directors Association of Kentucky held their 136th Annual State Convention & Mid-West Regional Funeral Trade Show

The Funeral Directors Association of Kentucky held their 136th Annual State Convention & Mid-West Regional Funeral Trade Show on June 5-7, 2018 at the Kentucky Exposition Center and the Crowne ...
By Staff
In Articles
Monday, December 3, 2018

The Owego Cruciform Casket Company

The waters of the mighty Susquehanna run cold and dark in March of the year. It’s not a place where you’d want to linger. And yet, a number of hardy men in small boats were navigating the dangerous...
By Mike Bearsdley, Funeral and Casket Historian
In Articles
Tuesday, October 9, 2018
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Previous Posts

Guiding Families Through Monument Selection

A Funeral Director’s Approach to Lasting Legacy THE LASTING ROLE OF MONUMENTS IN MEMORIALIZATION Cemetery monuments serve a profound purpose beyond marking a final resting place. They offer famili...

Community Events Strengthen Communities

In many towns, the funeral home is one of the most recognizable landmarks — yet for many people, it’s also a place they hope not to visit anytime soon. Hosting community events changes that. By ope...

DON’T FEAR AI— TRAIN IT.

Artificial intelligence can sound like science fiction: robots replacing humans, machines making decisions we don’t understand. But the truth is, AI isn’t here to replace the human touch that defin...

UNDERSTANDING GREEN BURIAL

As consumer preferences shift toward sustainability, the funeral industry faces an evolving demand: green burial. No longer an afterthought, green burial is gaining traction among families who seek...

4 areas of business your software should cover

When shopping for a new car, you have choices to weigh before you find the right one  to purchase. Here are a few: • New or used? • Car, truck, or SUV? • Color? Finish? Miles per gallon? G...

Ashes in the Living Room? A Surprising Revelation in Death Care

WHOSE ASHES ARE WE TALKING ABOUT? Parents top the list, accounting for 39% of ashes held in homes, followed by extended family, friends, or others at 30%. Grandparents make up 20%, siblings or chi...

Growing Preneed Sales in a Market Shifting Toward Cremation

GROWING PRENEED SALES IN A MARKET SHIFTING TOWARD CREMATION by Jack Hirsch Although today’s consumers have more choices than ever when it comes to end-of-life planning, cremation is increasin...