Articles

CREMATION BURIAL OR BOTH? INSIGHTS FOR FUNERAL PROFESSIONALS

As the landscape of end-of-life arrangements evolves, the choice between cremation and burial has become increasingly nuanced. More clients are opting for a combination of both methods, reflecting ...
By Larry Stuart, Jr.
In Articles
Friday, June 28, 2024

The Most Underserved Market: POST-NEED FAMILY

According to a 2022 CANA survey, in the United States, an estimated 21.9 million families hold cremated remains in their homes. With the ever-increasing cremation rate, with some reports projecting...
By Stephen Noyes
In Articles
Friday, June 28, 2024

BEING LOGICAL ABOUT LOGISTICS

     When given the opportunity to write about shipping within the funeral industry, I jumped at the chance. Historically, “shipping” means the movement of human remains from one loc...
By Jim Hardy
In Articles
Tuesday, June 4, 2024

CASKETS: Restoring Value to the Tangible Component of a Funeral

Like doctors, attorneys, and many other professional occupations, the Funeral Director used to be the recognized, unquestioned authority on all things funeral-related. While we don’t have commercia...
By Craig Lahti
In Articles
Tuesday, June 4, 2024

TRANSPORTATION TIME AND OPPORTUNITY

     The multi-faceted responsibilities of the Funeral Director encapsulate the legal and logistical realms, as well as the delicate task of guiding grief-stricken families through t...
By David McComb
In Articles
Tuesday, June 4, 2024

HOW TO STOP CUSTOMERS FROM FIXATING ON PRICE

Increasingly am hearing that people are choosing cremation not because people in their markets want cremation but BECAUSE THEY CAN’T AFFORD BURIAL. YIKES!    In the May 2010 issue of The...
By Alan Creedy
In Articles
Tuesday, May 7, 2024

KNOW THY BUSINESS BUILDING YOUR SUCCESS ON AWARENESS AND A PLAN

As we are well into 2024, my focus on this article is on planning, awareness and accountability in your business. I believe that awareness, or understanding, is a core principle in business success...
By Chris Cruger
In Articles
Tuesday, May 7, 2024
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Previous Posts

Guiding Families Through Monument Selection

A Funeral Director’s Approach to Lasting Legacy THE LASTING ROLE OF MONUMENTS IN MEMORIALIZATION Cemetery monuments serve a profound purpose beyond marking a final resting place. They offer famili...

Community Events Strengthen Communities

In many towns, the funeral home is one of the most recognizable landmarks — yet for many people, it’s also a place they hope not to visit anytime soon. Hosting community events changes that. By ope...

DON’T FEAR AI— TRAIN IT.

Artificial intelligence can sound like science fiction: robots replacing humans, machines making decisions we don’t understand. But the truth is, AI isn’t here to replace the human touch that defin...

UNDERSTANDING GREEN BURIAL

As consumer preferences shift toward sustainability, the funeral industry faces an evolving demand: green burial. No longer an afterthought, green burial is gaining traction among families who seek...

4 areas of business your software should cover

When shopping for a new car, you have choices to weigh before you find the right one  to purchase. Here are a few: • New or used? • Car, truck, or SUV? • Color? Finish? Miles per gallon? G...

Increasing Cremation Revenue with Non-Traditional Solutions

INCREASING CREMATION REVENUE WITH NON-TRADITIONAL SOLUTIONS by Darren Crouch As cremation continues to overtake burial as America’s leading choice for final disposition, funeral homes are exp...

Ashes in the Living Room? A Surprising Revelation in Death Care

WHOSE ASHES ARE WE TALKING ABOUT? Parents top the list, accounting for 39% of ashes held in homes, followed by extended family, friends, or others at 30%. Grandparents make up 20%, siblings or chi...