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Articles
Memories Need Help Sometimes Step Up To Be the One To Educate
They were a sweet couple, Helen and Bob. Their beautiful little Maltese, Lexi, had just died and they were a mess. Lexi was just one of their many Maltese loves, as that’s what kind of family they ...
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Articles
Tuesday, April 19, 2022
The Mourner's Bill of Rights
Though you should reach out to others as you do the work of mourning, you should not feel obligated to accept the unhelpful responses you may receive from some people. You are the one who is grievi...
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Articles
Tuesday, April 19, 2022
A Picture Is Worth A Thousand Words
As a little girl, I loved to flip through all our old photo albums. Pages full of pictures of vacations and pets, smiling faces of parents, grandparents, cousins, and babies, but what I loved most ...
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Articles
Tuesday, April 19, 2022
Overcoming the Funeral Home Recruitment and Retention Challenge
In 2021 Connecting Directors put out a survey for funeral professionals to gather data on the wants, needs, concerns, and habits of deathcare workers. In that survey, “Employee Recruitment and Rete...
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Articles
Wednesday, March 23, 2022
What’s the Key to Running a Successful Funeral Home? Your Team
From the rise of cremation to the pandemic, there are many things disrupting the funeral profession right now. If your funeral home doesn’t have a plan, it can lead your staff to experience burnout...
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Articles
Wednesday, March 23, 2022
Pre-Recruitment Preparation… Your Key to Success!
If there is one thing that has become almost gospel truth in funeral service these days, it is that good help is hard to find! We have been recruiting exclusively for the funeral and cemeteries pro...
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Articles
Wednesday, March 23, 2022
John A. Gupton Student Essays
By Estreya McCanna
Its May 2021 and I just started my very first semester of Mortuary school at John A. Gupton College. I logged into my classes to complete some of my first assignments, and it wa...
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Articles
Wednesday, February 2, 2022
Previous Posts
A Trusted Journey: Transporting Loved Ones Home
For over four decades, Inman Shipping Worldwide has set the standard for transporting cremated remains home for ceremonies. The core of our business is helping families bring their loved ones home ...
THE NUMBERS ARE IN: DIGITAL MERCHANDISING WORKS!
Of course, many of you reading this have known it for years. But for funeral directors who have been skeptical of utilizing technology displays to showcase caskets, we can share the results with yo...
How to MITIGATE RISKS When Choosing A FUNERAL HOME BUYER
2025 is shaping up to be an active year for funeral home
transactions. The NewBridge Group has been advising family
owned, private funeral home owners on their succession
plans for over twenty five...
A PRACTICAL GUIDE TO SALE-LEASEBACKS FOR FUNERAL HOME OWNERS
A sale-leaseback enables a company to sell its real
estate to raise capital and subsequently lease the
property back from the purchaser. In this way, a company
can get both the cash and use of the ...
Business Decisions for Your Funeral Home
Independent firms are increasingly approached
by consolidators (big and small), what are the
top 3 considerations when contemplating the
sale of a generational, family owned firm?
A. Don’t go at it...
Goal Setting and Digital Marketing
When I wrote my book, “The Consumer’s Journey to Purchasing Funeral Services,” I have to admit I had to research a simple question: “What is the difference between ‘marketing’ and ‘advertising’? I ...
Bridging the Gap
There is nothing quite like human connection. When we meet and speak with someone face to face, we develop meaningful bonds. In the funeral profession, these moments are crucial for demonstrating a...